Fix duplicate profiles in Klaviyo with 9proven identity resolution strategies.
Duplicate profiles in Klaviyo don’t just clutter your database — they break segments, confuse flows, and waste marketing spend. A customer with two profiles might get skipped in a win-back flow or miscounted in predictive analytics, costing you conversions. Klaviyo’s identity resolution merges data from multiple touchpoints into a single source of truth, but this […]